5 Tips for Using the New LinkedIn Company Page for Business Marketing

Do you want to increase your opportunities to network with customers, clients, vendors, peers, potential job candidates and even your own employees? If you’re a business of any size, you need to have a well-developed “business” presence on LinkedIn.

LinkedIn recently announced an update to company pages that can help companies and small businesses to become more engaged on the network.

Up until now, your company page existed in isolation. Now businesses can update their individual company pages to enable their followers to receive updates and insights about job opportunities, company news, employee moves and more.